Grids Bring Structure and Strategy to the Benson Hill Website

The Power of Grids in Website Design

In the digital age, a strong online presence is crucial for businesses vying for success. A well-designed website can make all the difference between attracting and retaining customers or losing them to competitors. One powerful tool that can transform your website's architecture is the implementation of grid systems. Grids provide structure and strategy, resulting in a visually appealing and user-friendly website that is optimized for search engines.

Why Use Grids?

Grids act as an underlying framework for your website, allowing for proper alignment and organization of content. These invisible grids consist of horizontal and vertical lines that divide the web page into consistent, proportional sections. By utilizing grids, you ensure that the elements on your website are visually harmonious and aesthetically pleasing to your users.

Here are some key reasons why grids can benefit your website:

• Consistency: Grids enforce consistency throughout the design, resulting in a cohesive and professional appearance. Consistency helps build trust with your audience and enhances brand recognition.
• Visual Hierarchy: Grids help establish a clear visual hierarchy, enabling users to navigate your website effortlessly. By strategically placing content and elements within the grid, you can emphasize important information and guide users through a desired flow.
• Responsive Design: Grid-based layouts are highly adaptable and responsive, ensuring optimal viewing experiences across different devices and screen sizes. With the increasing use of mobile devices, responsive design is crucial for reaching your target audience effectively.
• Efficiency: Grids facilitate efficient content creation and maintenance. Once established, grids provide a consistent framework, making it easier to add or update content without compromising the overall design integrity.
• Search Engine Optimization (SEO): Grid-based websites often have well-structured HTML, which improves search engine crawlability and can positively impact your website's rankings in search engine results pages.

The Benson Hill Website: An Example of Grid Implementation

At St Joe SEO, we understand the importance of grid systems in web design. We recently worked with Benson Hill, a leading player in the Business and Consumer Services industry, to revamp their website utilizing grids.

By incorporating an intuitive grid system, we transformed Benson Hill's online presence, resulting in a seamless user experience and improved SEO performance. Our team of experts strategically placed their content and design elements within the grid, highlighting key messages and simplifying the navigation process.

Benefits of Grids for Benson Hill:

Through the implementation of grids, Benson Hill reaped numerous benefits:

• Enhanced User Experience: Grids improved the overall usability of Benson Hill's website. Visitors can now easily find the information they need, leading to increased time on site and decreased bounce rates.
• Improved Brand Perception: The structure and alignment provided by grids gave Benson Hill a professional and modern image. This positively impacted their brand perception, making them stand out from their competition.
• Increased Conversion Rates: With clearer visual hierarchies and optimized content placement, Benson Hill witnessed an improvement in conversion rates. Users were guided towards desired actions, such as signing up for their services or contacting the company.
• Boosted SEO Performance: The well-structured HTML code resulting from the grid implementation enhanced Benson Hill's SEO efforts. Search engines could better understand the content and relevancy of the website, ultimately improving their organic search rankings.

Choose St Joe SEO for Grid-Based Website Design

If you want to unlock the potential of grids to bring structure and strategy to your website, look no further than St Joe SEO. Our team of experienced professionals specializes in providing top-notch SEO services for businesses in the Business and Consumer Services industry.

At St Joe SEO, we take a comprehensive approach, considering all aspects of your website's design, functionality, and content. By implementing grids, we will craft a visually engaging and user-friendly website that aligns with your brand and objectives.

Contact St Joe SEO today to discuss how our grid-based design techniques can revolutionize your website and secure a prominent position in search engine rankings.